Who I am
Erik Kraij - With over 20 years of experience in business development for various international brands, I help companies successfully navigate the cultural and business landscape of the Dutch market. I have supported companies in various market segments, such as sportswear, footwear, outdoor, garden and lifestyle. Thanks to my experience and hands-on approach, I know how to effectively guide international sports brands in their introduction to the Dutch market.
My approach: hands-on
A hands-on approach means that I not only provide theoretical advice, but am also actively involved in the implementation. I work closely with your team to develop and implement a tailor-made strategy that will help your company grow rapidly in the Netherlands. My approach is practical, transparent and goal-oriented. Thanks to my international experience, I am able to bridge cultural differences and make the most of opportunities.
For whom.
I work with brands and companies in the sports and leisure industry that want to expand into the Dutch market. I work not only with established parties, but also with smaller companies and start-ups. I offer clear rates: per hour, per month or on a project basis. My services cover everything needed for a successful market entry, from market research and finding agents or recruiting your team to setting up shops, offices or showrooms and launching e-commerce activities.
Matchmaking service with agents and importers
Finding the right sales agent is about matching fit and performance.
Nedmatch selects and approaches suitable commercial partners such as:
sales agents, importers and distributors.
What to expect:
-Intake: understanding the candidate's needs and profile
-Longlist to shortlist based on relevant experience and network
-Introductions & guidance during interviews
-Assistance with agreements on exclusivity, targets, contract design and cooperation
Result: a partner that fits your brand and can deliver.
Interested in international agent matchmaking?
Feel free to contact me to discuss the possibilities for your brand.