Cases

Below are some examples of successful market launches I have led. These cases illustrate my extensive experience and the tangible results I have achieved for my clients.

Outdoor and lifestyle brand from the UK

For a well-known British company with various outdoor, sports and lifestyle brands, I was responsible for the following activities for over 15 years:

• Registration of the legal entity

• Setting up an office and showroom

• Recruiting and training the team (sales, marketing, sales support, administration)

• Start-up and expansion of retail to multiple locations

• Launch on Bol.com with revenue growth to €500K+

• I laid the foundation for the launch on the Dutch market, integrating wholesale, retail and e-commerce into the business model. The company now has a prominent position in the Dutch landscape with a clear long-term vision and strategy. This includes the expansion of the customer portfolio from 0 to 200+ trading partners


Retail development

I supervised the development of several branches for a British retailer.

This includes the entire process from location selection to opening day.

This involves contact with local authorities, suppliers, utility companies and, above all, managing contractors.


International brand in travel goods

For a start-up in bags and travel accessories, I was responsible for the launch and further growth on platforms such as Bol.com and Amazon:

• Brand registration and online launch on Bol.com, Amazon (NL/DE/FR/IT/ES)

• Successful integration with fulfilment partner

• Growth from 0 to dozens of orders per day. Revenue growth to €250K+

This company is now profitable thanks to a clear product range, strong content and campaigns, and smooth daily operations.


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Amsterdam retail

For whom.

My clients are companies looking to expand into the Netherlands. My expertise lies mainly in the consumer goods and FMCG sectors. I work not only with established companies, but also with smaller enterprises and start-ups. I offer flexible rates: hourly, monthly, project, commission-based or a combination of these models.

Here you can find a number of practical cases that I have supervised in my career.

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Trusted by International brands

I am proud to partner with leading international companies on their successful market entry and expansion in the Netherlands and Benelux. Here are some of the brands I am supporting.